The costume and apparel catalog that brings joy to parents and children everywhere. Writing copy for Chasing Fireflies was an exciting yet very meticulous process. Under extremely tight deadlines, I wrote clever, imaginative headlines and keyed in all of the product information with accuracy and attention to detail.

 

I added additional copy lines to call attention to unique product features and provided all legal copy including safety warnings, brand licensing and trademarks, etc. Each catalog could go as long as 70 pages - here's a glimpse at just a few of my favorite spreads.